CU Meets Business Goals Using Third-party Data

Community Credit Union of Florida Integrates Third Party Data and Streamlines Reporting to Power Performance and Business Goals

Company Overview

Community Credit Union of Florida (CCUF) is a not-for-profit financial institution in Florida that serves everyone in Brevard, Indian River, Orange, Osceola, Polk and Volusia counties. CCUF has a Five-Star Superior Rating, the highest ranking awarded by Bauer Financial, Inc.

When CCUF transitioned to Jack Henry’s Symitar core system they lost the ability to deliver some critical reports to their business users. The organization had a shared vision for the future and knew they needed one source of data to help them achieve it. After attempting the project on their own, they soon realized they needed help integrating third-party data into their Advanced Reporting for Credit Unions (ARCU) data warehouse, as well as report automation and analysis. See how CFS was able to help another non-for-profit credit union with data integration. 

DEFINING THE NEEDS AND THE GOALS

Every year CCUF goes through a strategic planning process. They establish overall business goals, as well as sales goals and measurement criteria. From a tactical standpoint, they needed access to the data to analyze sales team vs. branch performance and develop executive management and board loan and product sales reports to help improve their coaching and accountability. Through automated reporting, CCUF could save an estimated 12 hours or more per month that could be reallocated.

Due to the need for tracking performance vs. goals, the performance results would also have to be modeled in accordance with CCUF’s business objectives. The solution needed to be flexible and dynamic in order to account for changes in staff or goals over time.